Before you start a new direct mail campaign or roll out direct mail as a marketing tactic in your integrated marketing plan, you want to develop a strategy that will enhance the success of your campaign and ultimately drive sales. Were going to review six best practices to consider while planning your direct mail campaign.…
Youve heard it before. Its no longer acceptable for small businesses to forego activity on social media. But chances are, as a business owner with a vast array of responsibilities, writing tweets and posting photos to Instagram isnt high on your priority list. And thats okay because with the help of a seasoned social media…
Even though we live in a digital age where a large amount of marketing is done online, there are still times when printed advertising is very effective. Large format printing creates banners, signs, and posters that grab the attention of customers with materials that are heavy on graphics. Wide-format printing creates materials that are too…